Driving Awareness of a Premier Commercial Developer.

Remington Nevada serves as a premier commercial developer with approximately 1 million square feet of land under construction or in development across Southern Nevada and Central Arizona.

Our goal

Our goal was to provide integrated marketing services to build brand awareness for Remington Nevada and promote engagement with its primary target audiences, including brokers, potential tenants and landowners. We further aimed to increase tenant occupancy of the developer’s key properties.

Strategy

Our team took an omnichannel approach to the developer’s marketing strategy, and focused on platforms that would drive the target audiences to engage, inquire and take action. We developed a multifaceted Lead Generation Campaign, featured on the company’s social-media channels, e-newsletters, digital advertising and website. This creative campaign included dynamic ad units, branded videos, animations and flyover videos of the developer’s projects. We also secured prominent news coverage throughout the region, to amplify and complement the developer’s paid efforts.

The result

The strategy resulted in exceeding both lead-generation goals and tenant-acquisition goals. Over a 2-year period, the campaign generated significant numbers in all earned and owned media channels.

140%

increase in social media followers

$350K

in earned media value

200%

in engagement across social platforms

100%

positive news coverage

Testimonials

I’ve had the pleasure of working with MassMedia for more than 10 years and they have helped us in so many ways, strategically and executing on multiple campaigns. Every meeting I have with them is exhilarating because they have so many creative ideas for how we can connect with the communities and customers we serve. It’s something that has impressed me for years.

The MassMedia team is very smart and very strategic, and some of the most accountable folks I’ve had the privilege of working with in my career. They take a different approach than a typical agency. They focus on objectives and measuring the outcomes of our campaigns, and they live and die by achieving those results.

I have been working with the MassMedia team for more than seven years. They are highly engaged, proactive and truly care about offering marketing strategies that address what we’re facing both as an organization and within the healthcare industry. The team is creative, attentive and truly a pleasure to work with.

I have had the pleasure of working with the MassMedia team for more than 6 years. From the very start, they showed a profound understanding of our services and a commitment to delivering quality work. In a world where marketing agencies often over promise and under deliver, MassMedia truly stands out. They don't just bring innovative marketing business solutions, they build metrics and tracking to ensure the campaigns yield results.

When I started my search for a new advertising agency in 2020, I wanted a firm who not only understood my vision but one that would execute that vision as a true partner. MassMedia has exceeded my expectations in both areas. They are a group of talented individuals with an unmatched ability to create impactful marketing strategies that work cohesively to drive our business forward.

When we were looking for a new PR partner, we sought to align our marketing team with a company that really would “get us.” From the start of our collaboration with the MassMedia team, it was evident that they are not your average PR professionals. Beyond professional achievements, the MassMedia team is a pleasure to work with – simply put, they get us. We are excited to continue our partnership with them for many years to come.

In our collaboration, MassMedia has consistently exceeded our expectations, bringing an unmatched expertise in public relations, marketing, community integration, advertising, and design. Their innovative approach has not only rejuvenated our brand presence, but also seamlessly integrated our business into the construction and design community, bolstering and creating invaluable relationships and avenues for growth and enhancing our customer base.

Discovery call

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