James Hughes

Vice President, Advertising

James brings more than two decades of invaluable media expertise to MassMedia, adeptly serving a wide range of clients across both B2C and B2B landscapes through diverse digital and traditional channels. His career, which began in the dynamic environment of New York, allowed him to develop a rich portfolio. He has worked across multiple sectors, including hospitality, gaming, entertainment, airlines, telecommunications, luxury goods, healthcare, and spirits, and has forged significant partnerships with industry giants such as MGM Resorts International, Activision, Delta, Verizon, Chanel, eHealth, and Stoli Vodka.

With a solid educational background from Southern Connecticut State University, James has risen through the ranks of the media world. Now based in Las Vegas, he deeply values family time, cherishing moments with his wife and two daughters. Their shared love for exploring national parks and engaging in outdoor activities reflects James’s adventurous spirit and his profound appreciation for nature.

James’s extensive professional experience, combined with his passion for outdoor adventures, underscores his exceptional ability to bring creativity and strategic insights to every project he undertakes, thereby elevating the standards of excellence within the media industry.