Spotlighting Luxury Living in North Las Vegas.

Situated in a prime neighborhood of North Las Vegas, Parq at Camino is a luxury apartment community designed to be a socially inclusive oasis. Boasting 417 units, and 13 buildings – this undeniably timeless property is unmistakably unique.

Our goal

When working with Parq at Camino, our goal was to establish an elevated social media presence and help expand their reach with their target audience on Instagram and Facebook.

Strategy

When developing the social media accounts for Parq at Camino, our team took extensive efforts to conduct a comprehensive audit of social media competitor accounts in the community. With this, we strategically established their social media accounts to be the most optimized within the market to most effectively target their audience.

Upon completion of this developmental phase, our team got to work creating exceptional creative content – a mix of Reels and photos, showcasing their luxe interiors and exceptional amenities. When showcasing the upscale property, our team focused on the lifestyle aspect of the brand in order to appear aspirational, while still appearing genuine on social media.

The result

Through these efforts, Parq at Camino received consistent social media engagement and continued to increase their reach among locals in the area. Impressions and engagement continued to grow month-over-month.

4147%

increase in Instagram impressions

100%

growth in follower increase on social media platforms

Testimonials

I’ve had the pleasure of working with MassMedia for more than 10 years and they have helped us in so many ways, strategically and executing on multiple campaigns. Every meeting I have with them is exhilarating because they have so many creative ideas for how we can connect with the communities and customers we serve. It’s something that has impressed me for years.

The MassMedia team is very smart and very strategic, and some of the most accountable folks I’ve had the privilege of working with in my career. They take a different approach than a typical agency. They focus on objectives and measuring the outcomes of our campaigns, and they live and die by achieving those results.

I have been working with the MassMedia team for more than seven years. They are highly engaged, proactive and truly care about offering marketing strategies that address what we’re facing both as an organization and within the healthcare industry. The team is creative, attentive and truly a pleasure to work with.

I have had the pleasure of working with the MassMedia team for more than 6 years. From the very start, they showed a profound understanding of our services and a commitment to delivering quality work. In a world where marketing agencies often over promise and under deliver, MassMedia truly stands out. They don't just bring innovative marketing business solutions, they build metrics and tracking to ensure the campaigns yield results.

When I started my search for a new advertising agency in 2020, I wanted a firm who not only understood my vision but one that would execute that vision as a true partner. MassMedia has exceeded my expectations in both areas. They are a group of talented individuals with an unmatched ability to create impactful marketing strategies that work cohesively to drive our business forward.

When we were looking for a new PR partner, we sought to align our marketing team with a company that really would “get us.” From the start of our collaboration with the MassMedia team, it was evident that they are not your average PR professionals. Beyond professional achievements, the MassMedia team is a pleasure to work with – simply put, they get us. We are excited to continue our partnership with them for many years to come.

In our collaboration, MassMedia has consistently exceeded our expectations, bringing an unmatched expertise in public relations, marketing, community integration, advertising, and design. Their innovative approach has not only rejuvenated our brand presence, but also seamlessly integrated our business into the construction and design community, bolstering and creating invaluable relationships and avenues for growth and enhancing our customer base.

Discovery call

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