Hospitality & Entertainment

When I started my search for a new advertising agency in 2020, I wanted a firm who not only understood my vision but one that would execute that vision as a true partner. MassMedia has exceeded my expectations in both areas. They are a group of talented individuals with an unmatched ability to create impactful marketing strategies that work cohesively to drive our business forward. The team has a passion for our brand that I have not experienced with any other agency, and they care deeply about exceeding goals and delivering results. As a result, our partnership has continued to grow. Today MassMedia serves as the integrated agency of record for Circus Circus Las Vegas and supports us in all aspects of our advertising and communications, including strategic planning and execution of digital, media, PR, social media and creative services. With MassMedia, our campaigns have increased in reach, engagement and conversion, and the PR team has secured consistent national press coverage on our behalf. MassMedia is the best in the business and I look forward to our continued partnership for many years to come.

Over the past twenty-plus years, I have worked with several Public Relations Firms on various initiatives. When we were looking for a new PR partner, we sought to align our marketing team with a company that really would “get us.” From the start of our collaboration with the MassMedia team, it was evident that they are not your average PR professionals. Their media savvy and strategic approach to amplifying our property’s priorities set them apart. Their ability to weave storylines and pitches that resonate with top-tier local journalists as well as nationwide is delightfully impressive. They know how to keep our journey relevant and fresh, with new opportunities that tell our brand’s story in a way that helps us effectively market ourselves across our target audience segments. To say they’ve exceeded expectations would be an understatement. The volume of coverage has only been matched by its quality. Beyond professional achievements, the MassMedia team is a pleasure to work with – simply put, they get us. We are excited to continue our partnership with them for many years to come.